Tucker Max Movie: The Anti-Geek Chic

by Shawn Lampron | Monday, August 10, 2009

For years, there has been a movement of which many of us are aware. It catches on with a certain audience, but never really fulfills the promise. At its current state, it consists mainly of a man named Tucker Max and another by the online moniker of Maddox. Both have achieved degrees of success by turning their online presences into cash via literature. Tucker published a collection of sordid tales called I Hope They Serve Beer in Hell while Maddox made some money via his book The Alphabet of Manliness. While neither set the world aflame, each made the New York Times Bestseller List, something I, an unpublished writer, would never mock.

For the uninitiated, they’ve both been categorized alternately as “fratire” or “dick lit”, a play on the successful chick lit genre. Every once in a while, the perception that masculinity is declining in potency becomes prevalent. Once that happens, a few chest-thumping individuals feel we males need to renew ourselves in glorious tales of unbridled sexual conquest and alcohol consumption. In a way, people like Tucker and Maddox tap into the converse of the geek movement, a sort of anti-geek.

While it can be humorous in doses when applied just so, this trailer leaves me with a lot to be desired. In the wake of the monstrous and unexpected cinematic success of The Hangover, this trailer makes the movie version of Tucker Max’s I Hope They Serve Beer in Hell seem like a pale imitation. While a brief glimpse of Tucker’s abrasive self-admitted “asshole” personality is displayed in the, “Fat girls aren’t real people” comment, it feels watered down. Haven’t we already seen the played out guy who ends up finding redemption after a hilarious romp?

Already, I’ve read a few other blogs that crap all over this trailer. Any thoughts, Fivers?