The Apple Store vs. Tech Superpowers
As we all learned in Geek Force FiveCast #002, I walk by the currently under-construction Apple Store on Boylston Street in Boston nearly every day. Tech Superpowers, a Boston-based Apple reseller whose backdoor faces the backdoor of the new store, has been providing webcam coverage of the construction since last year, and has today posted an interesting piece on the effect the Apple Store’s arrival might have on their business.
As construction nears what looks like the final stages, the mood at TSP is one of anxiety and anticipation: What will happen when the doors open? Will we get no more walk-in service customers? Will we get a boat-load of referrals from the Apple Store business consultants looking for a Mac professional services firm? Will the Genius Bar help us rent more laptops to people that have their machines in for service? Will this city block become “Apple Central” for Boston and New England?
Probably a little bit of everything.
I, for one, hope that the Apple Store and Tech Superpowers can coexist peacefully and that the local business doesn’t die out. I wants me an Apple Store very, very badly, and I haven’t been into TSP in ages (since 1999, I think, when I won a free scanner during a WFNX contest… was it TSP back then, or something different?), but I could see myself heading in there quite a bit as my iMac ages. Good luck to the peeps at Tech Superpowers!


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